Good customer service relates to the service you and your employees provide before, during and after a purchase.

No matter the size of your business good customer service needs to be at the heart of your business model if you wish to be successful. It is important to provide good customer service; to all types of customers, including potential, new and existing customers.

Although it can take extra resources, time and money, good customer service leads to customer satisfaction which can generate positive word-of-mouth for your business, keep your customers happy and encourage them to purchase from your business again. Good customer service can help your business grow and prosper